That’s exactly what happened to one fintech startup. Starting locally, they migrated to Way4 and built a fast, digital merchant onboarding process. This foundation enabled the company to quickly scale and enter the global e-commerce space, offering omnichannel acquiring, dynamic multi-currency pricing, API-driven settlement, and online accounting—all powered by a single platform. Their merchant onboarding speeded up by 50x, and their CAGR exceeded 40%. In just a few years, they caught the eye of a major buyer, and closed a $575 million.
Fast onboarding on Way4 wasn’t just a feature. It was a strategic game-changer!
And this is not an isolated story.
In a digital-first world where electronic payments are projected to reach 4,1 trillion transactions by 2030 (PwC), the ability to onboard merchants quickly and securely is hardly optional—it’s a strategic imperative.
How Way4 makes merchant onboarding faster and smarter
Way4’s onboarding solution is designed for financial institutions and processors who need to scale efficiently without compromising compliance or user experience.
With Way4’s REST APIs, onboarding flows seamlessly across every step—from merchant creation to product assignment and contract activation. Way4 easily integrates with front-end portals, CRM systems, and third-party platforms, while reducing development complexity and accelerating time to market.
Key capabilities include:
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40+ customizable onboarding parameters: including language, KYC level, merchant structure, and user data
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Account creation and contract activation online: within the same workflow, once KYC is confirmed
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Way4 REST APIs: to automate, initiate, and update applications, manage merchant records, retrieve data by attributes, and orchestrate onboarding end-to-end
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Way4 Onboarding Workbench: a unified web interface to create merchant contacts, assign devices, and manage accounts
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Integration with third-party systems: syncs application status with CRM tools like Salesforce and reduces manual work
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Rule-based risk scoring: configured within Way4 or via external scoring engines
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Flexible merchant profiling: supports both standardized and custom data fields
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Workflow automation: with role-based access and defined approval stages
Whether you’re onboarding enterprise retailers, small businesses, or cross-border PSPs, Way4 eliminates technology friction and future-proofs your acquiring business.
Way4 already delivers what the next generation of acquiring demands—and it’s helping our clients lead the market, one fast onboarding at a time.
