Way4 multi-product cards and web services

Wallets stuffed with plastic cards are inconvenient and complicate the payment process. So we've introduced new web services on the Way4 digital payment software platform for issuing multi-product cards. Now, credit, debit, and prepaid functionalities can be combined into a single product, eliminating the need for separate cards and enhancing the shopping experience for cardholders at POS and online. They can easily set up and modify the default card via a mobile app or another channel if the bank supports this feature.

Within the Way4 platform, a multi-product card is defined as a single card consolidating two or more payment applications for credit, debit, and prepaid products secured with a single PIN that can be easily modified for each application as needed. The issuer can create multi-product cards using flexible rules and web services. The new Way4 multi-product card web services offer features such as temporary card blocking, card re-issuing and closure by customer request. For issuers, this represents an opportunity to create unique and competitive card products, attract a broader customer base, build loyalty, and significantly reduce operational and production costs by decreasing the number of cards issued. Both plastic and virtual multi-product cards can be issued and tokenized instantly.

Explore more advantages that Way4 provides for card issuers here.