News & Blog

Innovative card issuers in Asia and Europe: can your platform outrun theirs?

Written by Daria Bril | April 11, 2023

Just like Olympic athletes, payments players perform the best when running in their own shoes – operating a highly flexible platform that adapts quickly to new business models and customer segments. On top of that, they need to rely on a partner with a multi-expert team. There are strategic choices to make collaboratively at every stage – from blueprint through delivery to post-launch revenue diversification.

OpenWay has analyzed the best practices of Timo, Enfuce, LOTTE, French card providers Memo Bank and Welcome Place, provider of QR-based credit products Mirae Asset, and other brands whose cards are issued on OpenWay’s Way4 platform. Read the case study to get insights on:

  • Why 24/7 real-time accounting and reconciliation boosts adoption of digital cards and payments
  • Who has reported cost savings after migrating to a unified back- and front-end
  • Ways to speed up expansion to new geographic markets
  • How to measure flexibility: a single platform that supports at least 3 different onboarding workflows for the same customer segment; repurposes your prepaid cards for 3 different regions without hard coding; bundles any card type with multi-currency accounting and value-added ESG services; and more